Friday 6 April 2007

Summer email spam for women

As we move toward the summer email headers like 'lose weight fast' are being increased by spammers, targeting at women. Spammers also include other products such as body wraps that supposedly absorb fat and dietary supplements.

According to Neil Hammerton, chief executive at communications management firm Email Systems "The move to directly target women with 'health-related' email in the summer shows spammers' ever-present desire to develop new audiences for their products by any means necessary"

Furthermore he added that "Unfortunately, such scare marketing to specific audiences is becoming a frequently adopted tactic by the spamming community."

Source of the story

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